THE CONTENT WE WRITE FOR CLIENTS IS VIEWED BY 1,000’s OF READERS EACH WEEK, GENERATING DOZENS OF QUALIFIED LEADS.

Building trust and thought leadership is how sales happen today, but it’s difficult finding the time and resources to create engaging content that communicates complex ideas in a relatable way. We are successful because supply chain and logistics are what we know and all we do.

PROSPECTS WANT INFORMATION

WILL IT COME FROM YOU OR YOUR COMPETITION?

Our content marketing Solutions Deliver

Leave the Writing to Us

We bring a fresh, creative approach to content marketing.

Effective content marketing requires consistency and commitment. But, keeping up with the routine content marketing demands is a big burden for you and the other subject matter experts in your company.

We’ll help develop an effective editorial calendar based on your goals, or integrate with your existing marketing strategy. Tell us what you need and we’ll execute – and even help get your new content in front of your target audience.

What’s preventing you from getting started?

ShipStarter can create a custom content plan that compliments your current marketing strategy.

Thought Leadership Sells

Prospects want to know you – and they want you to have an opinion.

Long form content like whitepapers and eBooks set your brand apart from your competitors. They’re a chance to show your authority on complex topics and issues that are important to your customers.

Our unique background in logistics gives us the ability to write insightful content on complex concepts in a way that’s digestible to readers – without being too simplistic. Good content is worthless without an audience, we can help build that too.

Do you have the trust of your prospects?

A well written website and thought provoking articles are the two most effective ways to become a thought leader in your industry.

Website Content Matters

Prospects make buying decisions on their terms and your website is the first thing they look at. If a prospect doesn’t like what they read, you’ll never even get to that first conversation.

A good website creates a clear pathway that is unique for each visitor and is optimized for SEO (Search Engine Optimization).

There is a science to making the right impression with your site – it’s called Conversion Optimization. Through proper messaging, good website copy takes visitors through a proper progression and converts those that are qualified into a lead.

Does your website scare away customers?

First impressions matter. Put your best foot forward and attract prospects with your site.

Be There When They’re Ready to Buy

For many, the goal of quality content is really to nurture prospects with the right information for where they are at in the sales cycle. Like it or not, prospects buy on their timeline and not your salesperson’s.

We support our client’s sales process by creating and delivering relevant content at the right time, often with the support of marketing automation tools (like HubSpot.com) and CRM software (like Salesforce.com).

Prospects buy on their own timeline, not yours.

We help create content and use marketing automation that keeps you front of mind with prospects.

Find Your Best Prospects

Even the best content is worthless with the wrong audience. For content to be effective you need to get it in front of the right people, and we give you many ways to do that.

We help build your audience in two ways. First, we have (probably) the largest database of logistics decision makers anywhere. Second, our team of researchers are experts at building custom lists with the precise demographics you want.

Leverage our massive database of logistics decision makers.

We can get your message in front of the right people. Let us show you how.


“Writing about our prospect’s unique challenges and relating them to Kable’s solutions takes real life logistics experience. ShipStarter consistently delivers content based marketing campaigns that speak to the right pain points and provide a consistent flow of quality leads for our sales team.”

Chris Nikoloff, VP Business Development, Kable Fulfillment

 

OUR CLIENTS ARE THOUGHT LEADERS IN A DIVERSE RANGE OF LOGISTICS MARKETS:

3PL and Transportation Management
Carriers (Trucking, Ocean, Air Freight)
Logistics Technology (TMS, WMS)
Warehousing
Global Trade Management
Reverse Logistics
Supply Chain Risk
Ecommerce Fulfillment and Shipping
Small Parcel Shipping
Logistics Procurement
Freight Forwarding
Int’l and Domestic Mail