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Logistics Marketers: Why You Shouldn’t Fall Behind on the Basics
A lot of logistics marketing departments don’t schedule the time to focus on the core responsibilities of marketing because they’re preparing for the next big project or trade show. It’s constant firefighting. This means the basic stuff, like maintaining a
Latest Articles
The Marketing Strategy Blueprint You Didn’t Know You Needed
Marketing companies in the logistics and supply chain industry is difficult. For many differentiation from other carriers or 3PLs or avoiding competing on price are
3 Steps to Big Results From Your Trade Show Investment
With hundreds or thousands of exhibitors and attendees, getting noticed at a logistics tradeshow is difficult at best. Trade shows are a great chance to
We Asked Three Top Generative AI Tools to Create a Logistics Marketing Plan… Here Are the Results
At this point, most marketers have played around a little bit with tools like ChatGTP, Bard, or Copilot. Chances are your results using AI to
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Logistics Marketing Strategy
The Marketing Strategy Blueprint You Didn’t Know You Needed
Marketing companies in the logistics and supply chain industry is difficult. For many differentiation from other carriers or 3PLs or avoiding competing on price are
3 Steps to Big Results From Your Trade Show Investment
With hundreds or thousands of exhibitors and attendees, getting noticed at a logistics tradeshow is difficult at best. Trade shows are a great chance to
We Asked Three Top Generative AI Tools to Create a Logistics Marketing Plan… Here Are the Results
At this point, most marketers have played around a little bit with tools like ChatGTP, Bard, or Copilot. Chances are your results using AI to
Do Freight Forwarders NEED Social Media?
The Short Answer: Yes. But how much effort is put into social media is the harder question. The answer to that is ‘just enough.’ Keep
Logistics Operations
Supply Chain Logistics Startups and Technology Companies
About two weeks back, Brian Laung Aoaeh put out a request on LinkedIn for names of supply chain logistics startups and I promised to present
New Webinar from Tutorship – Freight Fowarders: How to Architect a Roadmap to Automation and Improve
#SupplyChainTechnology #FreightForwarding
Logistics Companies – Stop Trying to Figure Out Big Data and Do This Instead
One of the biggest buzzwords in all of business is “Big Data”. Not surprisingly, both shippers and logistics services providers are scrambling to keep up
TutorShip Webinar: Clarity on the Latest Parcel Surcharges and What to Expect From the 2020 GRIs
#smallparcel #logistics #fedex #Startups
Logistics Content
Leveraging Content Marketing for Your Logistics Business: A Guide to Attracting and Nurturing Quality Leads
In today’s competitive business landscape, overlooking the potential of content marketing is a missed opportunity for any enterprise. As a logistics service provider, staying ahead
Logistics Marketers: How to Use Content for Cold Prospecting and Engaging Prospects
We recently released a guide, titled the Sales Content Funnel, for logistics companies demonstrating how to attract, convert, and retain customers by effectively utilizing logistics
Logistics Technology
How Logistics Companies Can Get Better Use Out of Their CRM
In order to grow as a logistics company, you need to keep your customers happy. Otherwise, you risk losing critical business, especially with how competitive
Supply Chain Logistics Startups and Technology Companies
About two weeks back, Brian Laung Aoaeh put out a request on LinkedIn for names of supply chain logistics startups and I promised to present
New Webinar from Tutorship – Freight Fowarders: How to Architect a Roadmap to Automation and Improve
#SupplyChainTechnology #FreightForwarding
Logistics Companies – Stop Trying to Figure Out Big Data and Do This Instead
One of the biggest buzzwords in all of business is “Big Data”. Not surprisingly, both shippers and logistics services providers are scrambling to keep up